Take the Pepsi Challenge: Read a novel

In the New York Times last week, Michelle Slatalla wrote a reflection about reading and the loss of attentional focus possibly caused by technology. Her reading experience echoes Nick Carr’s description in “Is Google Making Us Stupid?” Basically, with so much information available online, she has a hard time focusing on reading a novel…so many…

Should essay prompts be google-proof?

I came across an interesting discussion on John Sowash’s blog this morning about Google-proofing essay questions. Sowash provides instructions for making questions Google-proof, using Bloom’s Taxonomy. I have mixed thoughts about this approach. In defense of Google First, in defense of Google, I think that educators should not discourage Google use, but instead provide guidelines…

Googlezon: A prescient reflection on media’s future

Do you remember the prescient flash piece about Googlezon? If you haven’t viewed it, set aside a few minutes and check it out. Created in 2004, it rather accurately describes customized content, crowdsourcing, and social networks. It also predicts the future of media, the fall of newspapers in favor of infotainment, the rise of bloggers.…

Teaching and possibility

I’ve been teaching graduate communications courses for the past year. Evolved from a standard writing course, I teach students to think of communication beyond the page. The texts for the course are Duarte’s (2008) slide:ology and Zander & Zander’s (2000) The Art of Possibility. But, where’s the writing textbook, you may ask? It’s a controversial…